VIIVI's promotional image for UMK 2025. Credit: Yle / Nelli Kenttä
VIIVI's promotional image for UMK 2025. Credit: Yle / Nelli Kenttä

After the reveal of the competing artists at this year’s UMK, the entries are now starting to be released. The fourth entry to be released is “Aina” by VIIVI, which coincided with the release of the official music video.

Listen to “Aina” on streaming platforms

About VIIVI

Music has been a part of VIIVI‘s life since childhood. Originally from Joroinen, VIIVI studied music actively and stepped onto the stage whenever she could. She gave her first performances in singing competitions.

At the age of 18, VIIVI signed a recording contract with Capitol Records, and her first song was released three years later. The same year, Lääke ranked third on Finland’s official singles list. VIIVI’s debut album Parisuhdehautausmaa, published in early 2022, won three Emma awards (Finnish Grammy Awards) and VIIVI won the newcomer of the year award. In the same year, Ihana kipu, a duet with Robin, a previous UMK contestant, broke Spotify Finland’s daily streaming record for this decade. At the beginning of 2024, VIIVI joined Warner Music Finland.

VIIVI has collaborated with many artists, including Ahti, Ani and JVG. Her career has taken significant turns, but its core has remained the same.

“Writing songs is really important to me. When I’m involved in making the songs myself, the songs look like me and you can clearly hear my voice in them. My hobby has become my life’s work, and that’s really cool,” says VIIVI. 

VIIVI had been planning to apply for UMK for a long time, but she wanted to wait for the right song.

“The song must have a “douze points” vibe! Aina is loaded with such an indescribable emotion that it requires an arena to perform it. I feel like this is the most important song in my career,” VIIVI concludes. 

On the selection of “Aina”, the UMK jury comments:

“VIIVI’s Aina will certainly be sung and heard at weddings years from now, because it is such a fantastic description of lifelong love and partnership. The song is full of beauty and hope. The fine lyrics have many layers that give you shivers and tears time and again. The song is really dynamic, growing from the tender beginning to an epic ending. At the same time, it retains the authenticity and sensitivity that immediately captures the audience, thanks to VIIVI’s beautiful and expressive voice.”

What do we know about UMK 2025?

Finland’s Uuden Musiikin Kilpailu will take place on the 8th of February 2025 and will be hosted by Sanni and Jasmin Beloued. The winning act will be chosen through a vote weighted 25% to the jury and 75% to the public televote.

The entries participating in this year’s competition will be released as follows (click on the song title to listen where available):

ArtistEntryRelease Date
Neea RiverNightmares9th January
Nelli MatulaHitaammin Hautaan10th January
Costee“Sekaisin”13th January
VIIVI“Aina”14th January
One Morning Left Puppy15th January
GoldielocksMade Of16th January
Erika Vikman “ICH KOMME17th January

Finland’s Eurovision Journey

Finland debuted in the 1961 Eurovision Song Contest, finishing 10th with Laila Kunnunen’s “Valoa ikkunassa.” Since then they have competed 56 times, and appeared in the final 48 times. Finland has finished in the top 10 an impressive 14 times. They have won the contest once in 2006, with Lordi’s performance of “Hard Rock Hallelujah” getting 292 points.

Finland’s most recent entry was “No Rules” by Windows95man. They came in 7th place in the semi-final in Malmö, thus qualifying for the final. At the close of voting, he gained a total of 38 points, earning them 19th place. Windows95man received 31 points from the televote, and an extra 7 points from the juries.

Are you excited for UMK25? What do you think of VIIVIs entry for this year’s competition? As always, let us know what you think by commenting below. Also, be sure to follow ‘That Eurovision Site’ on TwitterFacebookInstagramTikTokThreads and Bluesky as we start our preparations for Eurovision 2025!

News Source – Yle

Photo Credit – Yle / Nelli Kenttä

Related Post

Leave a Reply

Discover more from That Eurovision Site

Subscribe now to keep reading and get access to the full archive.

Continue reading